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Why Making the Same Products is Not a Good Idea

Why Making the Same Products is Not a Good Idea

Finding Your Unique Flavor: Why Standing Out Matters

Mert Yildirim & Cagri Sarigoz
July 09, 2024

Imagine you and a bunch of your friends decide to sell the same kind of lemonade at your lemonade stands. At first, it might seem like a fun idea, but soon you’ll notice a big problem.

Here’s why making the exact same products can be a bad idea, just like in the world of business:

Too Much of the Same Thing

If everyone makes the same lemonade, too many stands will be selling it. When there are too many of the same thing, it’s hard to sell because everyone already has some or can easily get it from someone else.

Nothing Special to Choose From

Think about it. If you go to the fair and every stand has the same lemonade, it wouldn’t be as exciting, right? People like to see different flavors and choices. They might not even want to buy anything if there's nothing new or special.

Wasting Time and Effort

Making lots of the same lemonade uses up your time and materials. You could use that time and those materials to make something new and different that people would be more excited about. This way, you’re not wasting what you have.

Too Much and Too Little

If everyone makes the same lemonade, there will be too much of it and not enough of other cool drinks. This will make it hard for everyone to sell their drinks, and some people might not get what they really want. A good mix of different drinks makes everyone happy.

Boring for Shoppers

Imagine going shopping, and every store had only one kind of lemonade. You’d get bored quickly. Shoppers at the fair will feel the same way. They want to see lots of different, interesting drinks, not the same thing over and over.

So, next time you and your friends want to make things to sell, try to think of different ideas. Make something unique and special that no one else has.

This way, you’ll make the fair more exciting and have a better chance of selling your lemonade. It’s the same in business—making unique products helps keep everything fun and balanced!